Before You Launch Your Ecommerce Business – Things To Know

Recently I assisted a friend, an author who self-published her first book, set up her online presence. While she had her book listed at the usual vendors, she wanted to give readers the option of buying the book directly from her. This way, she could autograph the book on request and keep track of sales an interest. For a one-person operation with limited inventory to sell, the Ecommerce route doesn’t have to be very complicated. If you plan to launch a business through which you hope to sell products via the Internet, you need a plan that covers every aspect from production to customer satisfaction. Leave out on step, and you may encounter difficulties in getting your business off the ground.

It is arguably a common misconception that setting up an online store is the ticket to quick money. While it’s true that many businesses have achieved success in selling products via the Internet, a business is a business. When you are prepared with a financial plan, the means to produce and ship inventory, and quality customer service, you can watch profits soar. Ecommerce works similarly to the brick and mortar store – the only difference is that customers interact with you online.

Take into consideration these points as you devise your business plan.

1) Web support. Your online store begins with your website, and it’s crucial that the provider you choose offers 24-hour support and enough space to hold your data. You definitely do not want to build your store from a free service that forces you to display obligatory ads. The site structure and design must look professional, or else customers may become wary of shopping with you.

2) Shopping cart software. There are a number of options available to you here. You want to choose a program that is reliable and customizable. This program is responsible for tracking inventory and orders, collecting payment, and even collecting e-mail addresses so you can communicate sales to customers.

3) Fulfillment. If you know what you plan to sell, you need to figure out how products will be packaged and shipped to customers. Do you do everything yourself, or hire a third party to warehouse and ship your goods? As you grow, you may need to look into outsourcing fulfillment in order to keep up with demand.

4) Customer service. You may wish to look into an affordable program for providing toll-free numbers to customers. Also, be mindful of returns and similar issues and know what is required to keep customers happy.

These, of course, are just a few items to think about as you prepare your business. Make the plan before you launch, and that way you won’t be caught off-guard by problems.

Keys to Launching a Successful Viral Video – Part 1

A viral video that takes your niche (and maybe the whole Internet) by a storm doesn’t just happen by accident. To maximize your chances of creating the video that becomes an overnight sensation, you need to execute this two-part plan:

-Part 1: Create a buzz-worthy video
-Part 2: Launch your video

Here’s how to do it…

Step 1: Choose a Topic Worth Sharing

Go to YouTube and see what’s hot. Which videos are popular and get a lot of views, comments and viral action? Chances are, the popular videos tend to be funny, outrageous, controversial, offensive, extremely useful or similar.

Look, if you want to create a video that everyone talks about, then you need to make it WORTH talking about. And that means making it different, engaging, useful, funny, controversial and/or offensive.

Step 2: Create Your Video

You don’t have to buy fancy equipment, but you shouldn’t a camera that films grainy pictures either. Upgrade your equipment to the best you can afford so you can present a quality product.

Second, keep it SHORT – just 30 seconds to two minutes maximum. Videos go viral when they’re short and easy to watch… and easy to pass along.

Step 3: Keep Track of the Important Frames

Your first, last or middle frame should be visually appealing. That’s because YouTube allows you to use one of those frames as a thumbnail pic – and you want to create a thumbnail pic that captures attention (and clicks) from YouTube users.

Step 4: Load and Tag

Finally, you need to load your video up, describe it, and “tag” it using the keywords your niche uses to find related information. Ideally, you should use some long-tail keywords so that your niche can easily find your video both on YouTube as well as in Google.

Once you’ve completed the above four easy steps, you’re halfway done. Your next step is to officially launch your video and get it in front of as many people as possible. You’ll discover exactly how to do that in Part 2 of this article series.

The Importance of Workplace Safety Posters

Workplace safety posters play an important role in effective safety communications, safety precautions and safety warnings to workers. It is one kind of safety communication. Their applications in chemical industries are very common where various potential hazards present.

Safety regulations and legal require the use of workplace safety posters. Generally, these posters have to be placed in workplaces where hazards exist. They warn workers about specific hazards that accompany their jobs and naturally appear in such workplaces.

Government or Department of Labor in each country has may already established the required workplace safety posters. And in some cases, the government has prepared these printed posters that can be used directly.

When the safety regulation requires such posters application, there will be certain penalties or fines for violations. In general, the employers will be fined when workers get injured due to lack of safety posters as required by the regulations.

Some employers may think that these posters for workplace are only devoted for the workers or employees. But, actually they are wrong. These posters are purposed to protect both workers and employers.

Employers would not responsible for any incident happen in the workplace if they have applied the required posters. As an example is the usage of eye goggle. When the employers have displayed the poster of eye goggle according to the regulation, then when worker or employee gets injured by chemical splash without using eye goggle, the employer does not responsible. The reverse condition is also applied.

However, before displaying any safety posters in the workplaces, always bear in mind that these posters should be relevant, clear and to the point. Use only common words and communicative images or pictures to get workers’ attention.