Promote Your Book Online – Different, Not Better

Every year a host of thousands of new books are published and promoted online. Most of these are about topics you already have heard of: weight loss, leadership, creativity, etc… There is no point really in re-inventing the wheel. But the most successful of these books are not teaching you something better, but presenting the idea differently. Weight loss is weight loss… it’s the new twist that the author is presenting that makes it attractive to readers.

Sometimes solving two or more problems that the reader is having can be the new twist you are looking for. A book titled: “Lose A Waist Size In 3 Days” offers not only an original idea about dieting, but solves a time management issue for the reader as well. The author has identified a need for speed in the readers psyche as well as their need to look better. A woman nearing her wedding day would find this of interest.

Books that just say “A Better Way….” are not solving an issue or presenting an idea in a new light. It’s just a bit superficial and pushy. Unique ways to present an age old concept will work fine when promoting a book. These same principles apply to editorial staff and marketing managers of major publishing houses when it comes time to shop your book with a proposal. An agent you hire to sell the book to a publisher will use the same concepts to present the book. An agent or editor worth her salt will help come up with unique ways to market as well. These can apply to online or offline promotions. They help in booking yourself on radio and TV. Media producers have heard most pitches before. They are always looking for different ways of solving age old issues that for each new generation of audience, change very little.

Most Awaited Motorcycles to Be Launched

You all are familiar with the word motorcycle. It does not really matter if you own a car or not, somewhere in the back of your mind, you have fantasized about riding a bike. You might have ridden bikes like the Kawasaki Versys 1000LT, Ducati Scrambler and Yamaha FJ-09 this year. But the innovation never comes to an end and new bikes are always ready to be launched around the end of the year. Below are the 10 motorcycles, which you would be able to ride, to move to the New Year “2016″.1. Kawasaki H2/H2RIt lies at the top of the list of bikes to be ridden. Its chain and gear driven blower rotates 10 times the speed of a crankshaft with a 200 plus mph machine. H2 is known for its straight line ability and speed, which are controlled by the best suspension and brakes of the heavy motorbike.2. Ducati 1299 Panigale SThis is the first production of Ducati, who has broken its own record of 200-horsepower. Its 1285 cc Superquadro V-twin engine produces 106.7 pound-feet force at 8,750 RPM and gives 205-horsepower at 10,500 RPM.3. Yamaha YZF-R1Yamaha has been known for making superb bikes. The latest bike, Yamaha YZF-R1 features big valves, cross plane crank, compact combustion chambers, titanium connecting rods, higher 13:1 compression and the most important and powerful 998cc 4-cylinder engine. To keep a trace on the weight it has introduced titanium exhausts, LED lights and magnesium wheels.4. Honda RC213V-SThis model was unveiled at the EICMA bike show in Milan. Its design is made to steal the attention from Yamaha YZF-R1, Ducati 1299 Panigale S and Kawasaki H2/H2R.5. Ducati Multistrada 1200SThe Desmodromic Variable timing works with the powerful 1199cc Testastretta V-twin engine to bring wonders to the ride. It features broad midrange power, an excellent top end, which is kept open, superb low-end torque, semi-active suspensions and enhanced electronics.6. BMW S1000XRThe new BMW S1000XR is made to rule the roads. It is introduced with huge windscreen, comfortable seats and latest electronics set with four-cylinders to provide powerful performance.7. Husqvarna 701 SupermotoHusky unveiled 701 Supermoto at the EICMA bike show in Milan. To make it delightful for the riders it features KTM based 690cc single cylinder engine, narrow chassis, WP suspension, grippy rubber and big brakes to control the Supermoto.8. KTM 1290 Super AdventureKTM 1290 Super Adventure motorbike is typically known for its superb 1301cc LC8 V-twin engine. For the much awaiting riders it has embraced the bike with LED cornering lights, semi-active WP suspension, 7.9-gallon fuel tank, heated grips and latest electronic suite with traction control, and lean-sensitive ABS.9. Suzuki GSX-S1000 ABSWhile making the bike, Suzuki focused on providing a powerful bike, as well as comfort and safety to the rider. It features servo actuated exhaust valve and aluminum frame with three mode traction control.10. Harley-Davidson LiveWireLiveWire was not a plan of Harley this year, but due to the impressive feedback of a few bikes which used this, they manufactured a bike with this feature. It is a bike with three-phase DC motor, lithium-ion battery, aluminum frame that can reach a speed of 95 mph easily.

Product Design For New Inventions

Just because you have a great new invention does not unfortunately necessarily mean that it will sell easily or that you will be able to make it into a real product. Taking a new idea from the germination of an idea, to a real product that can be mass produced, that will sell, and that will get good reviews and earn you big profits is difficult work and it’s important to make sure that you get help and that you get real product design when you try to launch a new invention.

First of all you will need to come up with your invention. This is the relatively easy part, though of course it’s also important that you make sure this is a product that will actually sell and that will actually be popular. Some great ways to come up with new inventions are to think about what you could use in your own life that would make your day to day routines and jobs easier. The more often you think you would use the product the more likely it is to be highly successful and the more likely you are to make a big profit from it. But chances are that if you could use it, then so could someone else. If you have a little niggle in your life, or if you think a task could be completed faster then think about how you could solve that problem or complete the job faster.

Another way to come up with new inventions is to try and combine two or more things that already exist. By combining two existing products you can come up with one product that’s easier to transport and that has multiple advantages.

From here though the challenge is then to take that product and to make it into something that you can sell and that can really launch a business. That’s where product design comes in.

To sell a product it needs to be mass produced. This means that it needs to be constructed by a machine en mass using parts, and that means that you need a file that the machine can read – a CAD file which stands for ‘Computer Automated Design’. In other words, you need someone who can create the precise design specs here.

At the same time though that design needs to be well thought out to the point that it will take into account things like the cost of materials. This is absolutely crucial if you want your product to actually be profitable – and if you are spending too much creating each unit then you will have difficulty selling it on to buyers and stores.